Exmerce is Calgary’s largest barter exchange network for local businesses. We had the pleasure of working with their team to enhance their user experience and explore new avenues to offer their services to new subscribers.
Objective
Create an intuitive website that is easy to navigate.
To streamline the subscription process.
Development of branding.
Create an explainer animation, formatted for social media sharing.
Exchanging products and services with barter can be a tricky process to understand for the unaware.
By creating an explainer animation, we were able to align brand elements whilst informing the viewer on what exmerce is and the process of making transactions.
This type of animation is perfect for both supporting new subscribers and to work as marketing tool targeted at new audiences.