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VIDEO MARKETING

We love video. Your audience does too

Calgary tech

Live Action

Our team has been producing live-action videos since 2010. Throughout that time, the ways in which public audiences consume visual content has changed greatly. From initial script development to facilitating a large-scale production, we take the care to walk you through the process step by step, listening to your ideas and executing on the plan. We take care of every aspect of the project from inception to distribution, all that is left for you to do is to meet our team, discuss your business objectives and explore creative ideas. Let’s make a great video together! 

Explainer Animations

Seen any of these lately? Explainer animations have garnered popularity in recent years, primarily due to the short, quick, and informative style of visual content. When considering if this type of video content is appropriate for your business, it can be beneficial to put yourself in the shoes of your prospective customers, clients, and investors. An explainer animation should tick off quite a few boxes, better explained through the questions below. 

Is there a lot of frequently asked questions about who we are, products, and services? Is there any part of my business that requires time/staff to conduct a demonstration? How do I get customers, clients, investors, funding bodies and/or the media to understand my business in an elevator pitch style message? 

Social Media Video

A combination of both live-action and animation that is effective for social media, thus we feel it deserves its own category in our services. Traditionally, social media videos typically follow benchmarks for attention span duration, screen size, and include a specific tonality to get the message across as soon as possible. 

When up against the constant feed of other created content on social media newsfeeds, bodes the question, how to get your business to stand out? 

Don’t leave the high-quality content that stops social users in their tracks to your competition. Get in touch with our team to explore the realm of possibilities. 

Audio Design

Whether it be audio recording in a private studio, interview-style shirt mic recording on-site, boom mic recording on a production set, or simply audio overlay for social media videos, we consider audio design as important as the visual. 

With every video project our team produces, we ensure that every piece of the final product received the same level of attention to detail to ultimately benefit the final production. 

Virtual Reality Tours

If there were a way to directly benefit your end user, create an innovative self-education tool, and position your company at the forefront of technological solutions in your industry, would you do it? 

Virtual reality tours offer an immersive way for your customers, clients, investors, funding reps, and the media to interact with your brand that is second to none. 

With COVID-19 in the rearview mirror for some businesses, do you foresee giving your customers the same experience as before? Reach out to learn more about what’s possible with VR, and how it can benefit companies in both B2C and B2B markets. 

Our Process

Planning a video project can be anything from a 5-second video advertisement to a full-length documentary film. We care about bringing an entrepreneur’s vision to life. Flexibility and efficiency are our key priorities in undertaking any video project regardless of its scope.

  1. Development – Sit down with our team to discuss the scope, messaging, and objectives.
  2. Pre-Production – Scriptwriting, storyboarding, shoot day planning, curation of information.
  3. Production – Shoot days, interviews, audio recording, curation of other applicable material.
  4. Post-Production – Editing, color grading, audio mastering, formatting, animation, effects.
  5. Dissemination – Marketing, press, promotion, premiere(s), placements, competitions.