The world of marketing is ever-changing. We have seen a massive transfer of revenue from publisher advertising to search engines and social media platforms. There

We can all agree that 2021 was a tricky year for both businesses and digital marketers. The trends purposed this time in 2019 for the

When it comes to self-education on SEO best practices, the resources available online can lead down various rabbit holes. Inside of this rabbit hole, you

It is safe to assume that most, if not all of us have experienced an email sign up at some stage. Email open rates are

Let’s be honest, videos and social media go hand in hand. You could even leave the post, go to your preferred social media channel, and

Targeting ads on Instagram is not as difficult as it may seem. The best-case scenario from your efforts is you get hundreds of leads, substantially

We have all heard of search engines such as Google and Bing. Some of us are aware of search engine optimization (SEO). Few of us

If we consider the topic of attracting people to purchase products or services from your company, it can be extrapolated into vast amounts of data,

You may have heard this term used by companies and marketers around the world. Lead generation can cover a wide range of tactics used to