CONTENT MARKETING
Content Marketing gives your brand LIFE.
We help teams plan, prepare, and promote their story to the right audiences.
Content Creation
Content is the foundation of a marketing strategy.
The approach to content creation affects how your viewed across paid, earned, and owned marketing channels.
Content gives your brand life. It allows a brand to mold their narrative and share who they are with its audiences.
Utilize visual, written, and audio content to tell your story your way.
Search Engine Optimization
Search Engine Optimization (SEO) is a broad subject, consisting of both a very simple purpose and the technical configuration of written, visual and structured website content.
The best way to understand SEO is to reverse engineer how a user searches for what they want or need. They ask search engines questions, they receive answers to their questions – simple.
Reach out to learn more about content development planning for SEO.
Video Content
Video is one of the most effective and popular forms of content used in marketing.
Video can be used be in several ways to effectively reach target audiences where they already are. Our team brings over a decade of video production and video marketing expertise, aligning business goals with memorable content.
Speak directly with our team to learn more about our video production process.
Graphic Design
Our graphic design services offer more than just aesthetic imagery. We understand that brand elements such as a logo, cover images, contextual imagery, documentation, and fonts should be consistent across every touchpoint your brand has with public audiences, stakeholders, and internal employees.
Through deciphering a brand’s identity, key messaging, and respective competition, our team will design branding elements that are recognizable, simple to understand, and made to be consistent across many communication mediums.
HAVE QUESTIONS?
Content Optimization
A common issue we have experienced in the last 11 years is outdated, or under-utilized content that could be substantially more advantageous for a company if optimized. Whether it be old images on your website, those few videos you never did anything with, or you are simply unaware of the many ways to optimize your current content, our team is happy to help.
Copywriting
Traditionally, copywriting is understood as the act of a skilled individual writing copy, or ‘text’, for advertisements or publicly released material, such as a press release or email newsletter.
The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.
A critical part of copywriting for a brand is understanding context and subcontext, therewithin the actual sell (your offerings), and the message constructed to incite action, ie. the ask (what you want the customer to do). There’s more to this story.
Email Marketing
Here is a question for you. What is the most effective way to target a hyper local audience group who have already expressed interest in your business, your products/services, or who are interested in being consistently updated on new information about your business? You guessed it.
Email marketing has been an effective tool for millions of companies around the world and has proven to be one of the most engaging forms of communication.
Speak directly with our team to find out if an email newsletter is right for your business.